Custom mascot and icon design crafted in Adobe Illustrator, showcasing a friendly and iconic canine emblem.
About this project
Ansker The Dog Shop sought a unique visual identity to position themselves as a high-end, friendly, and reliable destination for dog owners. The goal was to move away from generic pet store aesthetics and create a sophisticated, memorable brand mark. Using Adobe Illustrator, the project focused on developing a custom dog mascot icon integrated with elegant typography, resulting in a cohesive brand identity applicable across store signage, packaging, and digital platforms.
What makes it work
Bespoke typography pairing that balances playfulness with professional, high-end retail aesthetics.
Versatile responsive logo system optimized for diverse applications, including social media avatars, website headers, and merchandise.
Warm and inviting brand color palette optimized for both digital displays (RGB) and physical print collateral (CMYK).
A detailed brand style guide outlining rules for logo clear space, color variations, and typography usage to ensure brand consistency.
The results speak.
A brand that stands out
06 — Related Work
More Work.
Logo Design
Citi 92
A sophisticated brand identity and logo design project for Citi 92, an emerging contemporary fashion label blending minimalist geometry with high-end urban aesthetics.
Logo Design
Blue Homer
A comprehensive brand identity and icon design system for Blue Homer, a next-generation smart home technology platform, crafted to convey trust, automation, and seamless integration.